Industrial Manufacturing Marketing Agency | Windmill Strategy

Case Studies

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Industrial, Automation & Manufacturing Engineering, Technology & B2B Technical Services Life Science & B2B Medical

OEM Manufacturer UX visual design Auria Featured Small

UX, Visual Design & BrandingWeb Design & Development

Website redesign with UX visual design focus supports brand image while improving functionality

An innovative OEM of acoustic and thermal management systems for the automotive industry needed a design-forward website to showcase its brand image.

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Web Design & Development

Redesigned website enables regional content translated into multiple languages

A global provider of suspended access equipment needed to merge two outdated websites, target product content by region, and improve the user experience.

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B2B Product Manufacturer digital marketing FasTest website on shop computer terminal

Digital MarketingUX, Visual Design & BrandingWeb Design & Development

Key updates and SEO optimizations to a manufacturing website send conversions soaring

As its marketing strategy evolved, a manufacturer of connection tools needed to update and optimize its website to convert new customers as well as engage existing ones.

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UX, Visual Design & BrandingWeb Design & Development

Proprietary AI technology and business growth lead to a redesigned and evolving industrial automation & robotics website

An artificial intelligence company specializing in intelligent industrial robots needed to evolve its web presence to align with the evolution of its proprietary AI technology and business growth.

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Web Design & Development

Redesigned website showcases automation & robotics capabilities

A leading manufacturer of industrial wood processing equipment and machinery needed a redesigned website to showcase automation and robotics capabilities.

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B2B Industrial Services Customized Products Web Design Progressive Systems Featured Small

Web Design & Development

A strategic approach to UX, visual design, and content taxonomy revives a neglected industrial website

An industrial machine manufacturer needed to redesign a poorly performing website to attract leads and talent and show the true scope of their capabilities.

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UX, Visual Design & BrandingWeb Design & Development

A multisite approach simplifies content management and improves user experience for a complex industrial website

A customer-centric, multisite approach allows Kongskilde Industries to easily edit and share content, while clarifying user paths and localizing across varied global markets.

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B2B Industrial Distributor web design NDT Products Limited website home and products page screenshots

Digital MarketingUX, Visual Design & BrandingWeb Design & Development

Website redesign with e-commerce functionality helps a B2B equipment supplier leapfrog the competition

A leading supplier of non-destructive testing equipment in Canada needed a website redesign to reclaim its brand presence and improve catalog functionality.

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UX, Visual Design & BrandingWeb Design & Development

Transformative rebranding and website redesign spotlight a technology company’s future

A longtime leader in systems integration needed a new brand identity and new website to reflect expanded services and a new focus on digital transformation.

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Industrial Reel Supplier UX visual design Reelcraft Industries Website on Laptop and Mobile

UX, Visual Design & BrandingWeb Design & Development

Strategic UX updates give a B2B website a fresher look and greater functionality

A leading provider of hose, cord & cable reels needed UX visual design and backend updates to improve website functionality and reflect updated branding.

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Digital MarketingUX, Visual Design & BrandingWeb Design & Development

Increased lead quality and quantity for an electronic contract manufacturer

ETI, an electronic contract manufacturer, needed refreshed branding, a redesigned website, and ongoing digital marketing efforts to integrate an acquisition and generate higher-quality leads.

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Web Design & Development

Redesigned website improves content management and user experience

An environmental organization needed a redesigned website to streamline content management, improve user experience, and enhance their focus on green infrastructure initiatives.

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B2B Medical Devices Medical Manufacturing Web Design Hamilton Thorne Featured

Web Design & Development

Best practices and restructured content revitalize a dated B2B medical manufacturing website

A life science & B2B manufacturer and supplier of IVF equipment needed to modernize its website, realign content and generate more leads.

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B2B Vehicle Imaging Technology web design Fyusion

Web Design & Development

A strong UX strategy helps a scrappy former startup shift into leader mode

An innovative vehicle imaging technology company needed to redesign its website to reflect its growth and communicate more clearly with customers.

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Web Design & Development

Rebuilt from scratch, a complex online product catalog is more functional and intuitive

A leading manufacturer of industrial butt welders needed to rebuild its website and online product catalog for greater functionality and marketing capabilities.

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B2B Network Solutions Web Design Win Technology Featured

Digital MarketingUX, Visual Design & BrandingWeb Design & Development

A new B2B technical services website gives buyers the in-depth information they seek

A technology infrastructure solutions provider needed to rethink its website architecture and content to better serve its highly technical buyers.

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Digital MarketingUX, Visual Design & BrandingWeb Design & Development

B2B e-commerce website redesign for connector manufacturer

FasTest, a leading manufacturer of advanced sealing connection tools, needed a robust B2B e-commerce website that would automate as much of the sales process as possible for their tech-savvy engineering audience.

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Digital MarketingWeb Design & Development

Increased lead quality and quantity for specialty B2B industrial fasteners company

Halco USA needed an information-rich, flexible website, and ongoing SEO and digital marketing to support sales to manufacturers seeking specialty engineered hook and loop materials.

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Digital MarketingWeb Design & Development

B2B logistics & transportation website redesign gives better foundation for quality content creation

Transportation and logistics supply chain company GlobalTranz needed a website that could generate leads via improved content strategy and flexibility.

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Web Design & DevelopmentDigital MarketingUX, Visual Design & Branding

Industrial website redesigns lead to increased lead quality and quantity

New websites for flow meter manufacturer Primary Flow Signal (PFS) and its sister company, Turbines Inc., support sales and qualified lead generation.

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